Specsavers National Book Awards Shortlist Announced

THE Nation’s favourite writers go head-to-head today as the Specsavers National Book Awards shortlist, recognising the most popular books of the year, is announced.

In a year that has seen books dominating headlines thanks to blockbuster titles such as E.L. James’ Fifty Shades of Grey and J.K. Rowling’s The Casual Vacancy, the awards acknowledge popular authors, established and new in ten categories.

The cream of the literary elite, including Salman Rushdie, Laurent Binet and Zadie Smith, have seen their works shortlisted alongside those of some of the UK’s most famous faces, including Clare Balding, Gok Wan, David Walliams and Mary Berry.

Winners will be presented by TV host Lorraine Kelly at a star-studded awards ceremony at London’s glamorous Mandarin Oriental Hotel on Tuesday 4 December. Highlights from the awards will be shown in Lorraine’s ITV1 show on Wednesday 5 December.

Dame Mary Perkins, Specsavers founder, said: ‘We’re thrilled to be a part of the National Book Awards for the first time this year. I’m a real bookworm and with such an exciting and diverse selection of writers shortlisted, I can’t wait to get stuck into the titles myself.’

This year the Awards will also enjoy a further media partnership with Magic 105.4 FM. Nominated authors will be interviewed on air and magic will also encourage listeners to vote for their favourite books online, as well as reporting news of the awards. These platforms will help consumers choose their Christmas reads, a time of heavy book buying, with over 1.5million individuals receiving an eReader or tablet device last Christmas, this market is set to grow again this December.

Readers will also be asked to vote for their favourite from each of the category winners to win the coveted Specsavers National Book of the Year Award, to be announced on Tuesday 18 December. Previous winners have included One Day by David Nicholls and Caitlin Moran’s How To Be A Woman.

Check out the full shortlist, alongside further details of the awards and previous winners at the official website: http://www.nationalbookawards.co.uk

For media enquiries, please contact: Eleanor Riches on 02073617876 or [email protected].