Ripailles
More than just a cookbook, Ripailles, written by chef and author Stephane Reynaud, not only brings together classic French recipes but also looks at where the recipes come from.
Midas PR showcased this sumptuous book of accessible French cuisine with an extensive media relations programme, achieving TV, press, radio and online coverage. The results included a six-page feature in Observer Food Monthly and coverage on BBC1's Saturday Kitchen. Other media including The Times, ES Magazine and Waitrose Food Illustrated carried reviews, extracts and interviews.
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